Automation workflows
Instagram insights to Google Sheets without manual exports
Export Instagram insights and social media reporting data into Google Sheets with ready-made automation workflows. Buy proven workflow files, download instantly, and launch with optional expert setup help.
What are instagram insights to google sheets?
Instagram Insights to Google Sheets automation workflows pull your account's reach, impressions, follower count, post engagement, and story views from the Instagram Graph API and write them to a Google Sheet on a daily or weekly schedule. AutomationMart templates eliminate the manual export process — which requires navigating Instagram's Insights tab, downloading CSVs, and pasting data into spreadsheets. Instead, your reporting sheet updates automatically with the latest metrics. Templates support both business and creator accounts and cover account-level metrics (reach, follower growth, profile views) and post-level metrics (likes, comments, saves, shares, reach per post). Agencies managing multiple accounts can run one workflow per client account with separate output sheets.
Instant download
Get reusable workflow files immediately after purchase.
Built for operators
Use templates for sales, support, marketing, ecommerce, and reporting.
Expert setup available
Book live help when you want someone to configure it with you.
How it works
Trigger
A scheduled trigger (daily or weekly) calling the Instagram Graph API
Action
A Google Sheets 'Add a Row' module logging reach, followers, and per-post engagement
Set it up in 5 steps
- 1
Download the Instagram-to-Sheets template and set up a Facebook Developer app linked to your Page and Instagram Business/Creator account.
- 2
Generate a long-lived access token with the instagram_basic and instagram_manage_insights permissions.
- 3
Paste the token and your Instagram account ID into the API module.
- 4
Choose the metrics you want and connect Google Sheets, mapping each metric to a column.
- 5
Run once to confirm the row populates, then set the schedule (daily or weekly) and activate.
The outcome
A reporting sheet that fills itself on schedule — no more opening the Insights tab, downloading CSVs, and pasting; the numbers are ready for a dashboard every morning.
Common use cases
Daily account metrics → Sheets dashboard
Fetches daily reach, impressions, follower count, and profile views from Instagram and appends a new row to a metrics sheet each morning.
Post performance log
After each post goes live, the workflow fetches likes, comments, saves, shares, and reach 24 hours later and logs them with the post caption, media type, and publish time.
Weekly growth report
Runs every Monday to compare follower count, average engagement rate, and reach to the previous week, appending a summary row that feeds a Looker Studio dashboard.
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Frequently asked questions
Do I need a Facebook Developer account to use this?
Yes — Instagram Graph API access requires a Facebook Developer App connected to a Facebook Page linked to your Instagram Business or Creator account. The setup guide walks through every step.
How often does the data update?
Templates run on a schedule you set — hourly, daily, or weekly. Instagram's API provides data with a 24–48 hour delay for some metrics.
Does this work with personal Instagram accounts?
No — Instagram Graph API is only available for Business and Creator accounts. Personal accounts do not have API access.